This country has hosted several major world events in the past and in the eyes of the Minister of Tourism, Culture and Creative Arts, Elizabeth Ofosu Adjare, Ghana is ready to host the oldest surviving major international beauty pageant, Miss World.
Speaking at the final event of the Miss Ghana 2013 pageant at the State House in Accra last Saturday, the Minister said Ghana would be honoured to host the Miss World pageant because we have the right professionals, accommodation and other facilities to efficiently do that.
The chairperson of the Miss World pageant, Julia Morley as well as the current Miss World, Yu Wenxia of China were present at the Miss Ghana event as the Minister extolled our worthy credentials.
“We have got summer all year round, a weather which many patrons of Miss World pay lots of money to travel to enjoy. We have got well-educated, highly trained work-force that are eager to be part of the business,” the Minister said.
“Ghana boasts of some of the best professionals in the creative arts business, from music to film, show production to graphic design and show hosting. We are also proud to let you know that Accra boasts of over 1000 rooms in 4-star rated hotels. We would be most delighted to host Miss World.”
Since the pageant was created in the United Kingdom by Eric Morley in 1951, two African countries—Nigeria and South Africa have hosted the Miss World pageant and Communications expert, William Asiedu who has covered international pageants across the world, thinks Ghana can also competently host the pageant.
According to Asiedu, one of the most important items for hosting such an event is an appropriate venue and he believes we have a couple of suitable venues.
“Since the Miss World is a respected international brand, it always moves with its own team of experts that supports the brand. The team only requires some amount of support from local experts to pull everything through,” Asiedu said.
In his view, the key challenge would be for the Miss Ghana Organisation to be extremelty efficient in terms of flight arrangements, ground transportation, hotel bookings and publicity.
Asiedu stated that the airline business works well in this country and there are enough luxury cars and hotel accommodation alongside online publicity business being up to speed. He, therefore felt the 120 or so people that would come in for the pageant from around the world should be well-catered for.
“Do not forget that we hosted the Model of the Universe international pageant in 2003 where about 87 contestants from around the world came to Ghana and it was a huge success. Believe me, we can easily host Miss World in this country,” Asiedu added.
Credit: Graphic Showbiz